Online Store Simulation
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E-Commerce Simulation

Run your own online store. You decide how much to stock, what to charge, and where the ad budget goes.

⏳ Soon
πŸ“¦Stocking Decisions
🏷️Price and Margin
πŸ“ˆReturn on Ad Spend
↩️Returns and Customers

The E-Commerce Dilemmas

The constraint here is not cash but stock: you have to order before you can see demand.

βš–οΈ Too Little vs Too Much Stock

Order light and you sell out, sending customers to a competitor. Order heavy and your capital sits on a shelf.

βš–οΈ Discount vs Margin

A discount moves stock fast β€” and cheapens the brand while eating the margin.

βš–οΈ Wide Catalogue vs Deep Stock

More variety draws more visitors; holding a little of everything makes stockouts routine.

βš–οΈ Fast Shipping vs Cost

Quick delivery lifts conversion, but shipping is the quietest killer of margin there is.

βš–οΈ Free Returns vs Losses

Easy returns remove the fear of buying; every point of return rate takes profit with it.

Store Metrics

Stock TurnoverStockoutsDead StockGross MarginAverage Order ValueReturn RateCash Cycle